Comparison

Priwall by mePrism vs ZeroFox

Priwall by mePrism is an enterprise data-removal service with real-time reporting and self-serve executive and family coverage. ZeroFox provides broader external threat protection, including executive protection and personal-data removal through its Executive Protection Essentials and HNTR Executive Protection offerings. Priwall by mePrism’s removal-rate figures were independently recalculated through an agreed-upon procedures engagement performed by Sensiba LLP under AICPA attestation standards. ZeroFox does not publish removal rates.

See the evidence Read the methodology
Data removal

Priwall by mePrism

Purpose-built enterprise data removal with independently validated removal-rate figures.

VS
Digital risk protection

ZeroFox

External threat protection spanning brand, domain, social and PII exposure.

Removal results

The numbers that matter

Priwall's removal-rate figures are reported using defined time periods and a defined broker population. ZeroFox does not publish comparable removal-rate figures.

Measure
Priwall by mePrism
ZeroFox
30-day broad enterprise cohort
>92% removal rate
No published removal rates
90-day broad enterprise cohort
>99% removal rate
No published removal rates
90-day Consumer Reports people-search set
100% on 11 of 12 sites
99.24% on PeopleFinders
Dataveria, one of the 13 brokers in the Consumer Reports study, is no longer in operation, so 12 brokers were measured.
No published removal rates
Side by side

Focused removal vs broader threat protection

Priwall by mePrism focuses on deep, continuous personal-data removal. ZeroFox covers a wider external attack surface including brand, domain, impersonation, phishing and social threats. Priwall by mePrism is an independent United States company. All Priwall customer data is stored and processed inside the United States, and Priwall serves United States customers only.

Priwall by mePrism

Purpose-built data removal
Broker coverage
Over 600 sites
Automated removals
Yes
Removal reporting
Real-time
Enterprise coverage
Yes
Self-serve setup
Yes
Independent efficacy engagement
AICPA attestation standards
SOC 2 Type II
Yes
Brand / domain / social threat protection
No

ZeroFox

External threat protection platform
Broker coverage
Not publicly documented
Automated removals
Yes
Removal reporting
Not publicly documented
Enterprise coverage
Yes
Self-serve setup
Enterprise sales
Independent efficacy engagement
Not published
SOC 2 Type II
Not published
Brand / domain / social threat protection
Yes
Independent evidence

How the evidence differs

ZeroFox and Priwall address different parts of the external privacy and security landscape. The relevant comparison is whether removal outcomes are independently calculated on a defined broker cohort.

Priwall's independent engagement

Priwall by mePrism's removal-rate results are independently validated under an AICPA AT-C 215 engagement performed by Sensiba LLP, using defined time periods and broker populations.

30-day and 90-day enterprise results

The broad enterprise cohort recorded a removal rate greater than 92% at 30 days and greater than 99% at 90 days.

Consumer Reports broker set

On the Consumer Reports people-search broker set, Priwall recorded 100% removal on 11 of the 12 measured sites and 99.24% on PeopleFinders (130 of 131). Dataveria, one of the 13 brokers in the Consumer Reports study, is no longer in operation, so 12 brokers were measured.

ZeroFox's broader platform

ZeroFox launched HNTR and HNTR Executive Protection on July 28, 2026. Its platform addresses executive exposure alongside broader digital and physical threats. ZeroFox does not publish removal rates.

Ownership & jurisdiction

Where the companies sit

Corporate structure and data-handling information can be relevant to enterprise procurement and privacy requirements.

Information
Priwall by mePrism
ZeroFox
Company headquarters
Carlsbad, California, United States
Baltimore, Maryland, United States
Corporate form
Delaware C corporation
ZeroFox Holdings, Inc., Delaware corporation
Ultimate parent
Independent, privately held
Haveli Investments, United States private equity, since 2024
Data residency
All customer data stored and processed inside the United States
Not publicly documented
Customer scope
United States customers only
United States and international
Questions

Frequently asked questions

Is ZeroFox a data broker removal service?
ZeroFox offers Executive Protection Essentials for one executive and HNTR Executive Protection for three executives, with an add-on option. HNTR also covers up to five family members per executive and unlimited protected locations. Both include personal-data removal and dark web monitoring.
How does setup differ between Priwall by mePrism and ZeroFox?
Priwall by mePrism offers a self-serve option for executive protection and small internal teams through a web-based account with zero required system integration. ZeroFox is designed around enterprise security teams and broader security workflows.
How effective is Priwall by mePrism at removal?
Priwall by mePrism recorded a removal rate greater than 92% at 30 days and greater than 99% at 90 days across its broad enterprise cohort. On the Consumer Reports people-search broker set, Priwall recorded 100% removal on 11 of 12 measured sites and 99.24% on PeopleFinders (130 of 131). Dataveria, one of the 13 brokers in the Consumer Reports study, is no longer in operation, so 12 brokers were measured.
Does ZeroFox publish a comparable removal-rate figure?
ZeroFox does not publish a comparable independently calculated removal-rate outcome on a defined broker cohort.
Does ZeroFox offer an exposure scan?
ZeroFox is positioned as an enterprise platform sold through an enterprise sales process. Priwall by mePrism offers a exposure scan before users begin removal.
What does ZeroFox cover beyond personal data removal?
ZeroFox provides broader external threat protection covering areas such as brand protection, domain threats, impersonation, phishing and social media threats.
Can Priwall by mePrism cover employees and executives?
Yes. Priwall by mePrism supports employee and executive protection, including executive family coverage.
Does Priwall by mePrism provide real-time reporting?
Yes. Priwall by mePrism provides a live dashboard showing removal requests, statuses and confirmed results.
Does Priwall by mePrism keep removing my data over time?
Yes. Removal is continuous. Data brokers can re-list information after removal, so Priwall by mePrism continuously monitors for re-exposure and submits follow-up removal requests.
How many sites does Priwall by mePrism cover?
Priwall by mePrism covers hundreds of data broker and people-search sites through its removal workflows.
Can Priwall by mePrism integrate with enterprise services?
Priwall by mePrism offers a simple web-based setup with zero required integration, while also supporting API and white-label integration for organizations that want to incorporate data removal into a broader service.
Can Priwall by mePrism and ZeroFox be used together?
Yes. The two platforms address different areas. ZeroFox provides broad external threat protection, while Priwall by mePrism focuses specifically on continuous personal-data removal from data brokers and people-search sites.
What personal information does Priwall by mePrism remove?
Priwall by mePrism targets personal information exposed by data brokers and people-search sites, including names, addresses, phone numbers, email addresses, relatives and other identifying information.
Does Priwall by mePrism cover international data brokers?
Priwall by mePrism focuses on U.S.-based data brokers and can also cover international executives who hold an address in the United States.
How is Priwall by mePrism different from doing opt-outs myself?
Manual opt-outs require individual requests and ongoing checking as brokers change forms or re-list information. Priwall by mePrism automates that work, uses human privacy agents where needed and tracks removal results.
Is my data safe with Priwall by mePrism?
Priwall by mePrism maintains SOC 2 Type II. The service is designed to reduce exposure while maintaining a defined security and controls posture.
Is ZeroFox broader than Priwall by mePrism?
The platforms have different scopes. ZeroFox covers a broad external threat surface including brand, domain, impersonation, phishing and social threats. Priwall by mePrism concentrates on continuous personal-data removal from data broker and people-search sites.

Take control of your personal data

Priwall by mePrism continuously works to remove personal information from data brokers and people-search sites.

Get Started

Sources and methodology

  • ZeroFox protection solutions
  • ZeroFox launches PII Removal
  • ZeroFox: choosing a data broker removal service
  • Priwall by mePrism's removal-rate figures are independently validated under an AICPA AT-C 215 engagement performed by Sensiba LLP.
  • Priwall's broad enterprise cohort recorded greater than 92% removal at 30 days and greater than 99% at 90 days.
  • The Consumer Reports broker-set result recorded 100% removal on 11 of 12 measured sites and 99.24% on PeopleFinders (130 of 131). Dataveria, one of the 13 brokers in the Consumer Reports study, is no longer in operation, so 12 brokers were measured.
  • Consumer Reports figures describe the named competitors only. Priwall by mePrism was not part of the Consumer Reports study.
  • A 2025 peer-reviewed study in the Proceedings on Privacy Enhancing Technologies measured commercial data-removal services across 1,759 brokers.
  • Jurisdiction and ownership information was reviewed as of September 9, 2026. ZeroFox is identified as ZeroFox Holdings, Inc., a Delaware corporation headquartered in Baltimore, Maryland. Haveli Investments acquired ZeroFox in 2024.