How Lusha Collects, Sells, and Shares Your Personal Data
What is Lusha?
Lusha Systems Inc. (commonly “Lusha”) is a business‑to‑business (B2B) lead‑enrichment and prospecting platform that aggregates professional contact information such as names, work email addresses, business phone numbers and company profiles, then makes that data available to its customers. Their services are typically used for sales, marketing, and recruitment purposes, meaning the focus is on business‑profiles rather than purely consumer profiles.
URL
lusha.com
Support
privacy@lusha.com
Type of Data Broker
Marketing/Lead‑Enrichment
Aggression level
Critical
What Lusha collects and why it puts your privacy at risk
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This company is listed in our Top 100 Most Aggressive Data Sellers based on sensitivity and reach.
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Collects and sells basic details like your name, address, phone number, and email address.
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Collects and shares information about your family members, relationships, and household makeup.
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The company’s practices pose a heightened risk for identity theft, scams, discrimination, and profiling.
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Collects and distributes your work history, job titles, company affiliations, and professional connections.
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Tracks your browsing habits, online searches, shopping behaviors, and content preferences.
The risks shown are based on the types of personal data this company collects, sells, or shares.
Even limited data collection can expose you to serious privacy threats.
How to Opt Out and Remove Your Data from Lusha
You can request removal of your data from Lusha’s B2B database, but the process may be limited or slow. Lusha provides a self‑serve opt‑out form and instructs data subjects to contact their Privacy Team for deletion or suppression. Nevertheless, because the data is aggregated from many sources and cross‑referenced, full removal or prevention of future re‑inclusion may not be immediate or perfect.
For detailed instructions, view our Opt-Out Guide.
Enroll in mePrism Privacy to ensure continuous monitoring and removal from ZoomInfo and other brokers.
Lusha Privacy Risks and How to Remove Your Personal Data
They scrape and aggregate your personal data:
Lusha builds its business contact database by combining multiple sources: data volunteered by community members (who contribute email headers, signature blocks) and licensed from third‑party providers and public directories. Their system cross‑checks and merges data‑points to produce enriched business profiles such as names, business emails, phone numbers, company attributes.
They engage in automatic data harvesting:
Beyond direct submissions, Lusha uses browser extensions, API integrations and email‑signature header extraction to obtain data—with users or licensees providing access to email accounts via Google/Microsoft APIs or via community‑sharing. They also derive new contact information by pattern‑matching (for example, standard corporate email formats) to auto‑complete missing points.
Opting out is possible, but removal is difficult:
Once your business‑contact information is included in a platform like Lusha, removal can be challenging due to the many downstream licensees, data‑resellers and integrations that may retain your data even after deletion from the primary database. Using a privacy‑service such as mePrism can help you keep track of brokers, submit opt‑out requests more efficiently, monitor re‑entry of your data, and enforce your data‑subject rights across multiple brokers.
Companies like Lusha are selling your data right now.
Most data brokers make opting out difficult or impossible. We locate your exposed data, remove it, and continue monitoring as new brokers are added.
Create your free account now to see where your data is exposed and begin securing your privacy.
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