How KnowThyCustomer Collects, Sells, and Shares Your Personal Information
KnowThyCustomer?
KnowThyCustomer is a consumer data‑broker and “customer intelligence” service operating at knowthycustomer.com. The company offers services such as email, phone number, and address validation, as well as enrichment: matching partial customer data (e.g. a phone number or email) to full contact profiles or social profiles, and filling in missing details.
URL
knowthycustomer.com
Support
knowthycustomer.com/privacy
Type of Data Broker
Marketing
Aggression level
High
What KnowThyCustomer collects and how your privacy is at risk
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This company is listed in our Top 100 Most Aggressive Data Sellers based on sensitivity and reach.
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Collects and sells basic details like your name, address, phone number, and email address.
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Collects and shares information about your family members, relationships, and household makeup.
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The company’s practices pose a heightened risk for identity theft, scams, discrimination, and profiling.
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Tracks your browsing habits, online searches, shopping behaviors, and content preferences.
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Tracks and sells your location history, movements, and device-based geolocation data.
The risks shown are based on the types of personal data this company collects, sells, or shares.
Even limited data collection can expose you to serious privacy threats.
Companies like KnowThyCustomer are selling your information right now.
Most data brokers make opting out difficult or impossible. We locate your exposed data, remove it, and continue monitoring as new brokers are added.
Create your free account now to see where your data is exposed and begin securing your privacy.
How to Opt Out and Remove Your Information from KnowThyCustomer
KnowThyCustomer provides a privacy policy linked on their website, and this presumably includes options for contact or data‑removal requests. However, like many data brokers, removal is often limited and inconvenient: requesting redaction does not guarantee full deletion across all systems or downstream clients. Individuals seeking privacy protection should expect the process to be partially manual and potentially time consuming.
Enroll in mePrism Privacy to ensure continuous monitoring and removal from KnowThyCustomer and other brokers.
KnowThyCustomer Privacy Risks and How to Remove Your Personal Data
Contact Enrichment from Partial Identifiers
KnowThyCustomer allows businesses to submit partial data (e.g. a phone number, email, or address) and uses its database to “fill in the blanks.” Through this enrichment process, they link partial identifiers to a complete profile — including contact details and social‑profile information — expanding CRM entries or lead lists for their clients
They engage in automatic data harvesting:
Although KnowThyCustomer does not publish detailed data‑source logs, the nature of their service — resolving phone numbers or emails to names and social profiles — implies that they aggregate data from public records, social media or online activity, and possibly other third‑party data providers or scraped sources. This aligns with common industry practices where brokers compile public and semi‑public data to build enriched identity profiles.
Opting out is possible, but removal is difficult:
Once aggregated and enriched, data is offered to businesses for a variety of purposes: marketing lead generation, CRM enhancement, candidate or customer vetting, fraud reduction, and compliance screening. This dual marketing and risk‑mitigation orientation increases the utility of the data — but also magnifies privacy risks for individuals whose data is included.
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