How AnalyticsIQ Collects, Sells, and Shares Your Personal Information
What is AnalyticsIQ?
AnalyticsIQ is a marketing data company that builds predictive consumer and business profiles used by organizations to understand who people are and what they may do. Their PeopleCore and BusinessCore databases combine demographic, behavioral, and modeled attributes to fuel targeting, segmentation, and analytics for marketing and advertising purposes. AnalyticsIQ uses public data sources and proprietary methods to infer lifestyle, interests, purchase predictors, and other characteristics about individuals and households.
URL
analytics-iq.com
Support
privacy@analytics-iq.com
Type of Data Broker
Marketing
Aggression level
High
What AnalyticsIQ collects and how your privacy is at risk
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This company is listed in our Top 100 Most Aggressive Data Sellers based on sensitivity and reach.
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Collects and sells basic details like your name, address, phone number, and email address.
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Collects and shares information about your family members, relationships, and household makeup.
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The company’s practices pose a heightened risk for identity theft, scams, discrimination, and profiling.
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Collects and distributes your work history, job titles, company affiliations, and professional connections.
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Tracks your browsing habits, online searches, shopping behaviors, and content preferences.
The risks shown are based on the types of personal data this company collects, sells, or shares.
Even limited data collection can expose you to serious privacy threats.
Companies like AnalyticsIQ are selling your information right now.
Most data brokers make opting out difficult or impossible. We locate your exposed data, remove it, and continue monitoring as new brokers are added.
Create your free account now to see where your data is exposed and begin securing your privacy.
How to Opt Out and Remove Your Information from AnalyticsIQ
AnalyticsIQ provides privacy choices and an opt‑out mechanism through its consumer privacy portal; individuals can request that their information be excluded from marketing databases. Because their data is used for analytics and marketing purposes, complete removal may be limited or require submission of identity verification. Opt‑out processes typically involve following the links on their privacy page or submitting a request via email to their privacy contact.
Enroll in mePrism Privacy to ensure continuous monitoring and removal from AnalyticsIQ and other brokers.
AnalyticsIQ Privacy Risks and How to Remove Your Personal Data
They scrape and aggregate your personal data:
AnalyticsIQ brings together a wide range of source data including public records (like census and housing data), offline purchase and survey data, and other authorized commercial sources to construct consumer and business profiles. Their processing includes cleansing, linking, and modeling to create comprehensive datasets marketers use to target and personalize campaigns
They engage in automatic data harvesting:
Rather than simply reselling raw records, AnalyticsIQ uses statistical modeling, cognitive science insights, and predictive modeling to infer motivations, preferences, and in‑market behaviors. These derived attributes can include predicted interests, financial tendencies, and lifestyle traits, enabling more refined audience segments.
Opting out is possible, but removal is difficult:
Because AnalyticsIQ’s datasets are compiled from multiple external sources and used in proprietary models, removal can be challenging and may not eliminate all inferred attributes. Individuals may need to repeatedly check and verify the status of their opt‑out requests. Using specialized privacy management services like mePrism can simplify the process and help ensure that personal data is reduced across multiple brokers.
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